McWhorter- Rhetorical Analysis of a TED Speech

HW:
You may need to read/view the speech again to catch these techniques and strategies  You can complete this assignment on the McWhorter handout:

1. What kind of argument is McWhorter advancing?
2. As mentioned prior to viewing the speech, McWhorter is presenting a controversial idea to an audience likely reluctant to accept it initially.  Outline the structure of his evidence and its intended effect on the audience.  The paragraphs from his speech can be bracketed and summarized with your notes in the margin of the handout.   
3. What other "bridges" does he build to his audience?  This is sentence level persuasion.  Annotate no less than 6 examples.  Briefly explain the intent of that persuasion.