So Professor McGonigal needs to reach this audience using a unique set of appeals. Selling the idea that video games are the answer to pressing global issues to this audience is a challenge so be on the lookout while you watch to see how she attempts to "cross the moat" of their resistance to such an idea.
Let's find them!
Write a rhetorical analysis (RA) of two techniques Jane McGonigal uses during her TED talk to win over this audience. You have plenty of notes and observation on the Tuesdays with TED Google Doc. While writing your response, I want you to move away from blanket statements of rhetoric like, "McGonigal delivers plenty of logos to persuade her audience." It is more concise to use expressions similar to the following:
- For ethos= McGonigal established her authority by repeatedly...
- For pathos= McGonigal appealed to the audience's sense of...
- For logos= such data reinforces the belief that...
Handy outline for writing RA paragraph-
A) Establish audience
B) Explain what speaker/writer must do to reach audience
C)Reveal evidence
D) Discuss the intended/likely effect of technique
Requirements:
Minimum two paragraphs (write on attached Google Doc on Classroom)
Direct evidence- Transcript here
Must connect efficacy of evidence to intended effect on this audience. In other words, explain why this technique/ persuasion would likely persuade her audience.
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